Packaging Ideas 2020 that already are trends for next 2021
Packaging Ideas 2020 that already are trends for next 2021.
Packaging Ideas that come from many different needs arising from a change in lifestyle of consumers during the pandemic. In 2020 the packaging market introduces many new products, check here what will be confirmed as a trend to follow in 2021.
The packaging market was deeply affected by the pandemic. This is also explained in this article through the analysis of the trade shows. We selected the most representative products for the global flexo trend as for:
- sustainability and circular economy, sustainable packaging,
- materials interacting through artificial intelligence.
These are the trends that we identified:
Not only the roll becomes compostable.
BOTH PACKAGE AND ROLL ARE FULLY COMPOSTABLE.
Copapa - Company Paduana Papers presented their niche product "Carinho Eco Green" focused on sustainability. The product was entirely designed in Brasil and the disposable plastic bag is transformed into fertilizer.
For the first time this product in the field of thin paper received the ABNT eco-label attesting a zero-impact sustainability of the packaging and its content.
Returnable plastic bottles spread from Germany.
BOTTLES CAN BE RE-USED UP TO 14 TIMES BEFORE BEING RECYCLED AND TURNED INTO ANOTHER PET PLASTIC BOTTLE.
The new Coca Cola Beverages South Africa 2L returnable bottle is made of PET plastic and labelled as “Returnable”. Converting from raw material to useful labelled with sustainability. This commitment will help consumers save money, as the deposit for the bottle is returned.
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The aluminum bottle confirms the packaging trend.
IT IS THE CIRCULAR ECONOMY SOLUTION FOR THE INCREASING CHALLENGE AGAINST POLLUTION FROM PLASTIC.
The varieties of the bottle are available in a wide range of shapes and dimensions to meet more Packaging Ideas and can be customized to pack these products:
- beauty,
- personal care,
- food and beverage.
The use of disposable plastic packaging is going through a declining phase also thanks to the new range of the “infinitely recyclable” aluminum bottles from Ball Corporation.
Reducing CO2 emissions with the paper-based soup bags.
THE NEW PACKAGING IS MADE OF CELLULOSE WITH A LITTLE QUANTITY OF PE IN THE COMPOSITION OF THE THIN INTERNAL LAYER PROTECTING THE CONTENT.
Frosta Italia is changing the soup market by introducing the paper-based bags. Their Ecobag is available as "Valle degli Orti, Minestrone Classico" and is made up by a mix of materials that help reducing the environmental footprint.
It is estimated that these new bags will reduce:
- use of plastic by over 70%,
- CO2 emissions of about 40%
compared with the traditional PET / PE plastic bags..
Paper-based bags for food are only partially replacing the traditional plastic packaging.
SURFACES ARE COATED WITH WATER-BASED VARNISH THAT MAKES THE PAPERBOARD RESISTANT TO LIQUIDS AND GREASE. THIS VARNISH IS ONLY DISSOLVED DURING THE RECYCLING PROCESS.
Finland Stora Enso Enso introduces a paperboard packaging replacing the plastic containers for food in the field of:
- cups,
- ice-creams,
- fast food,
- dried and frozen food.
Also, the Stora Enso packaging is produced using wood fibers only from sustainable forests.
Product transparency through digital codes.
CONSUMERS ACCESS EXTRA CONTENTS BY SCANNING WITH THEIR SMARTPHONE THE QR CODES ON THE PRODUCT BOXES.
Danone Early Life Nutrition announced the release in China of their products branded Aptamil and Nutrilon with a Track & Connect integration. With this system consumers will have access to a wide range of digital after-sales services.
AI to meet the consumer’s needs in real time.
THROUGH AN APP AND A SKIN DIAGNOSTIC TOOL, CONSUMERS CAN HAVE THEIR FRESHLY BLENDED SOLUTION.
Through an innovative start-up the Occitane Group introduced in the market of skincare their packaging with AI chip that adapts to the skin’s changing needs.
This packaging offers personalised skincare solutions and customers can have their freshly blended capsules on the go. The capsules can either be disposed of or returned for point collection. Only available in the UK for now.
Flexo 24, the first e-commerce in the world to process photopolymer plates completely online, is always attentive to the demands of the flexo market.
The offered service has opened the door to a completely digital world: fast, easy and an unequalled technology quality.
